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Full CV / Resume

                                   EDUCATION

 

California State Polytechnic University, Pomona

 

                           Graduated Dec. 14

Pomona, CA

 

Bachelors of Science in Business Administration: Emphasis in Marketing Management

·       Degree Honors: Cum Laude

·       Professional Organizations: Creative Director in American Marketing Association

 

                                   Experience

 

PINTRILL: Marketing; Photographer

Aug. 16 – Present

Brooklyn, NY

 

·       Managed all /social marketing initiatives with weekly sends and created / social marketing reports measuring specific KPI, social calendar, and other marketing materials. As of Jan. 2017, my responsibilities are solely focused on photography

·       Take all photos for social media and site including lifestyle and product shots

·       Build out a photography network to seed additional content for social

 

Street Dreams Magazine: Marketing/ Photographer/ Producer

Oct. 15 - Present

New York/ Canada

 

·       Implement/manage marketing, focusing on upcoming weekly newsletter

·       Create marketing materials and work with design team to execute

·       Assist with production and event coordination for activations and social campaigns. Most recently produced our last two galleries in New York and Montreal for our issue magazine launch including coordination of vendors and sponsors, as well as scheduling for events/activations with Tribeca Film Festival

·       Content creation and storyling via social/site/ through photography

·       Identify strategic partnership opportunities and align with sales team to execute

·       Assist with Snapchat and Instagram content creation, curation, and strategy (including Instagram Stories)

 

Verifi, Inc.: Marketing Coordinator

May 15 – Feb. 16

Los Angeles, CA

 

·       CRM support via Salesforce based on direction from head of marketing

·       Trade show management

·       Spearheaded all marketing deployments, including proofing/ loading copy in marketing automation, schedule launches, prep deployment lists, landing pages, create forms, hygiene s, create graphics, communication within department regarding campaigns and deployment, and drip programs

·       Assist with weekly marketing reporting

·       Managed all internal communications with c-level executives, management, and sales team regarding marketing department

·       Updated all platforms and hubs with new assets

·       Created a marketing grid, which included all downloadable marketing assets, links, uses for sales team, verticals, and applications

·       Vendor coordination, ex. collateral printing, vendor PO requests and payments

·       Implemented and taught new marketing automation platform to marketing team

·       Used tools (Lead Forensics) to bridge communication/ prospecting for sales team

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·       Implemented the use of SmartSheet, a project management tool used for weekly marketing department meetings, etc.