@anuragsharma
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Anurag Sharma
34
Male
member since Nov 23 2016
Indian
My skills
>Versatile professional with expertise in managing brand communication and
product strategy and ensuring that the brand measures up to overall consumer
positioning.
> Experience in overseeing and implementing all promotions and brand activities
and strategies to establish and maintain presence of brand in the ecommerce
marketplace.
> Comfortable working in a fast paced, hands-on, growth orientated work
environment and possessing a proven ability to execute brand campaigns and
initiatives.
Languages Spoken
English (Advanced) Hindi (Mother Tongue)Full CV / Resume
Brand Manager -
>Conducted a mix of qualitative and quantitative studies on a pan India level to
understand our current brand positioning.
> Worked as Category Manager and closely associated with Design, Merchandising,
Product, Customer Care and Social Media teams to ensure timely launches of new
products across site and mobile platforms.
> Created and managed new product performance tracking, gauging traffic and
sales metrics using Google Analytics and Qlik Sense dashboards.
> Created and benchmarked the success of Social Media Campaigns through tools
like Synthesio, Unmetric, BuzzSumo and Hootsuite.
> Worked on the development of short and long-term marketing plans such as
scheme, Jewellery Exchange program and Smart Jewellery with the CMO.
> Monitored the competition on various aspects such as new product offering,
pricing, consumer offer, ATL & BTL activities.
About Me
Creative person who enjoys travelling, meeting people, reading books. I'm carb conscious, good runner, in my free time I make plans to conquer the world and watch anime or read manga in the other hours. Enjoy learning new skills and new cooking recipes! Love the outdoors and all the philosophy it unlocks.
